Skyline Insights
Production knowledge from real projects
Every page in this section was born on a real production. No listicles, no theory: we only write down what we have planned, shot and answered for ourselves. Our rule is simple: no production, no page.
Case study · 9 min read
9 destinations, 9 shoot days, one winter
How the Winter Chill-Out campaign came together: weather windows instead of shoot schedules, casting by skiing ability, honest cost drivers, and over 860,000 views on Instagram.
Skyline Insights / Motion design
What does motion design cost?
Duration alone says little about production effort. The concept, design, movement and number of final versions determine the scope.
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How we made 20 terabytes of footage searchable
A decade of archives, one recurring question: where is that drone shot of the Wilder Kaiser? How our own archive problem became a product: Skyline Atlas.
In progress
Our AI labeling workflow: the AI Act inside real productions
What we tag in the Adobe workflow, what a disclosure looks like on a real deliverable, and which contract clauses we added, and why.
In progress
Why ChatGPT can't find your hotel: the test on our own website
We audited skyline.at through the eyes of AI crawlers, and surprised ourselves. What the crawler actually sees, and what that means for hotels.